How then, should a company decide which broad path, or strategy, to commit itself Pankaj Ghemawat consolidates contemporary research in economics and . Abstract. Commitment: The Dynamic of Strategy, by Pankaj Ghemawat. Ghemawat’s Commitment makes recent results in game‐theoretic industrial organization. Commitment versus Flexibility? Show all authors. Pankaj Ghemawat. Pankaj Ghemawat · See all articles by this author. Search Google Scholar for this author.

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I will use the Wal-Mart example, once again, to illustrate the two most popular forms of denial and the problems with them. Nor does contingency theory, with its emphasis on the uniqueness of each situation, promise much relief.

Commitment eBook by Pankaj Ghemawat | Official Publisher Page | Simon & Schuster

Get a FREE e-book by joining our mailing list today! What would happen if ghemadat significant competitors in concentrated industries all tried to increase their respective market shares? To create a competitive advantage, a company must commit itself to developing a set of capabilities superior to its competitors; But such commitments tend to be costly and hard to reverse.

The University of Queensland. A contingent perspective on success factors would imply that the ones to focus on depend on the specifics of the situation. The National Library may be able to supply you with a photocopy or electronic copy of all or part of this item, for a fee, depending on copyright restrictions.


The Dynamic of Strategy. Thus Wal-Mart’s superior profitability might entirely be attributed to the efficiency of its configuration. This book takes a more constructive tack.

Australian Institute of Management. Managers cannot, however, be so ecumenical. We were unable to find this edition in any bookshop we are able to search.

This book assumes as much and focuses on improving the quality of such choices. The reason is that in the assumed absence of dynamic constraints, myopic policies will afford as much value as far-sighted ones, and greater ease of operation.

This is an arbitrary assumption that restricts the generality of ghfmawat theories. Wal-Mart had clearly gone to great lengths to learn how best to handle details.


The University of Sydney. Strategy cannot, as a result, be reduced to a matter of identifying and chasing success factors. Many Wal-Mart watchers tended to see the company as the shadow of the man at the top. Open to the public Reading it won’t make your next strategic decision easier, but it should make it more likely to be successful. To create a competitive advantage, a company must commit itself to developing a set of capabilities superior to its competitors; But such commitments tend to be costly and hard to reverse.

It derives, instead, from the dynamic mentioned in the next subsection and elaborated in the next chapter. Pankah addition, all top managers spent three or four days a week in the field visiting Wal-Mart stores to get a sense of developments that might not be evident from the numbers.


Pankaj Ghemawat

Learning David Glass, psnkaj succeeded Sam Walton as chief executive officer indescribed discount retailing as a business of details, one in which there were many ways for Wal-Mart to lose the three extra percentage points of operating margin it earned in the mids. This might seem useful in narrowing the number of success factors to be tracked in any specific situation.

The University of Melbourne Library. Revisions Tend to Be Common.

Tags What are tags? While faster may be better than slower, won’t accelerating competition eventually eliminate the gains from further speeding up activities? There is a more satisfying explanation for the persistent asymmetry between Wal-Mart and Sears, but it doesn’t come from the success factor approach.

Commitment: The Dynamic of Strategy – Pankaj Ghemawat – Google Books

And how are competition and uncertainty to be accounted for in that decision? Since consistent luck is rather far-fetched, that would seem to argue against a purely random explanation of Wal-Mart’s success. In other words, the strategic factor was originally conceived of as a will-o’-the-wisp.

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